AUTHORS NETWORK RADIO SPECIAL SERIES FOR THE TX AUTHORS CONFERENCE 2016 WITH GUEST LORRI ALLEN:

Lorri Allen – runs Good News!, a company that works with people who want to craft a clear media message and with organizations that need to communicate quickly in a crisis. She is the co-author of Be A Newsmaker: Master the Media with Clarity, Command & Credibility and Speak to Success: Present with Power, Panache & Purpose.

As a journalist, Lorri has interviewed more than 10,000 people, and one day she realized that it seemed unfair that some people did better on camera than others. Shouldn’t everyone have the chance to get his or her message across? That’s when she began her work to eliminate the fear of the news media.

Lorri coaches newsmakers who want to improve their ability to answer questions or who need confidence in front of reporters.

Lorri has reported, anchored and produced newscasts, coordinating coverage for events ranging from the local possum festival and state Supreme Court decisions to the Oklahoma City bombing, the attacks of September 11, 2001 and Hurricane Katrina. In addition, Lorri reported live from the floor of the 2004 national political conventions.

Her clients have gone on to appear on PBS, the Home Shopping Network, HBO, Good Morning America as well as local news programs.

Lorri holds a degree in Broadcast Journalism from The University of Texas at Austin. In 2013, she earned a master’s degree at Arizona State’s Walter Cronkite School of Journalism and Mass Communication.